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TP digital is proud to announce it has achieved Legend status level as a Wix Partner - this is the highest level within the Wix Partnership programme. As a result Wix awarded us with a new 5 star Wix Partner badge which we are now using with pride across our communications. This new level gives us extra Wix benefits including the ability to request Custom Solutions for our clients from Wix themselves. This means we will be able to work directly with the Wix team to create solutions for our clients’ websites.

Is your business based in France or do you get site visitors or customers from France? New French data privacy guidelines require a "Decline All" button option in your cookies banner on your website. To check whether your site receives French visitors, you can check your site analytics and view the country stats. (see the Traffic by location section of this page https://support.wix.com/en/article/understanding-wix-analytics-traffic-reports#traffic-by-location-report for detailed instructions on how to see your website traffic reports.) Wix state the following: "For sites based in France, or sites that receive visitors from France, the French data authority (CNIL) recently revised their guidelines on cookies and similar technologies. These guidelines state that visitors should be able to refuse non-essential cookies as easily they can give consent. To comply with the CNIL guidelines and, therefore, encourage trust from your site visitors, we recommend you add a Decline All button to your cookie banner." To add a "Decline all" button to your cookies banner on your Wix site, it is very simple by simply editing it in your cookie settings. You can find instructions on how to do this here: https://support.wix.com/en/article/adding-a-decline-all-button-to-your-cookie-banner

Do you have a multilingual site or want to communicate with your blog readers in multiple languages? Well now you can with the Wix blog. Next time you write a post you will be prompted to choose which language you would like the post in and you can get started. A few things to note: When you begin to translate a post, a copy of the original post is created. You can overwrite the content that appears in the copy with your new translated content. Translation is not automatic, it needs to be done by hand. If you have added a language, but you have not started to translate your content, a Posts are coming soon message is displayed on the copy. Tags and categories also need to be translated before they can function correctly on your live site. Further details can be found here on how to start using multiple languages in your next blog post: When you begin to translate a post, a copy of the original post is created. You can overwrite the content that appears in the copy with your new translated content. Translation is not automatic, if you have added a language, but you have not started to translate your content, a Posts are coming soon message is displayed on the copy. Tags and categories also need to be translated before they can function correctly on your live site. Follow the steps below to translate your content. https://support.wix.com/en/article/translating-your-blog-with-wix-multilingual

Last night, Tom Brady and his team the Tampa Bay Buccaneers did something incredible - they won the SuperBowl. For Quarterback, Tom Brady it was an almighty 7th Super Bowl win. A win with a team that he only joined this season (all previous 6 wins and last 20 years of his career were spent with his old team, the New England Patriots). Not to mention the fact that he is 43 years old … he has certainly defied the odds in a time where life has been uncertain and quite frankly scary. He took a leap of faith joining a new team, had a goal for this season and new team and he achieved it. “Everybody believed we could win,” Brady said. ”All year we believed in ourselves” . His strong sense of belief in himself and his new team is quite extraordinary given this season was plagued by the pandemic - a time in which everything was uncertain, irregular and unnerving for many of us. Pandemic or not, Tom Brady and his team persevered. They didn’t give up. Even when the Buccaneers were struggling mid season, he never seemed disheartened and instead rallied his team and built them back up. In a time in which many of us are struggling and looking for hope and inspiration, Tom Brady seems to be a great role model or hero to look up to. Just because times are hard and uncertain, keep focused on your goals, think of new ways to achieve them, think outside of the box and try doing them differently. Most importantly, don’t forget about your team - work together with your team and build that team up and keep them strong. Setting goals and building a strong team will help you achieve anything - whether its winning the NFL championship, or expanding your business during these uncertain times. Keep focused on the end goal (or touchdown).

When clients ask us to set up their Wix SEO, we ask them to supply us with a list of ten keywords they would like their site found by in Google and other search engines. Most of the time the keywords we receive back from the client are one-word phrases, a business name or a location. But did you know we can add long tail keywords to your Wix SEO and that these actually perform better? And no it’s not some weird magical creature with a long tail, no dragons or mythical beasts here. A long tail keyword is a keyword that is longer and more descriptive containing anything from three words up. When setting up your SEO it is important to think of your competition and how many of your keywords they might also be using, what makes you stand out from the crowd as these are what should be used in your keywords. One-word keyword phrases such as “hairdresser” are extremely competitive with lots of people using them and someone searching for this will be presented with a vast amount of results from everything from hairdressing salons, hairdressing courses, famous hairdressers, products and more. Whereas those searching for “hairdressers in London specialising in rainbow hair colouring” knows exactly which service they are looking for and the location. The search results will likely be very specific and the searcher should be able to easily find a result that will interest them quickly (rather than scrolling through thousands of results as in the case of “hairdresser”) and then swiftly book their appointment. Reasons to focus on using long tail keywords when setting up your SEO: 1. Low competition - small business owners should always try and be as specific as possible in their SEO as this will help them get a better ranking as less people will be looking for those keywords than one generic keyword that everyone in your sector may use. 2. Better conversion rate 3. Better click-through rate 4. More personal searches - many people now search for things that are tailored for them, everything from “what should I have for lunch” to “what hairstyle suits my face shape” - so consider adding long tail keywords that may answer these searches. 5. The answer to voice search queries - with the rise of people using voice-activated devices, the way people searched the web has changed. People are instead asking questions out loud while driving, at a cafe or walking. And guess what? Using long tail keywords will mean you could be the answer to these trendy voice queries. Need some further help setting up your SEO? Book one of our SEO packages here or get in touch with our team today. Source: Inspired by: https://www.wix.com/blog/2018/06/long-tail-keywords

Since the start of the global pandemic back in March 2020, we have seen a huge increase in the number of queries for eCommerce site designs, redesigns and editing work on eCommerce sites. Where business owners have been desperately trying to increase, improve or start their online presence and allow their customers to shop their products from home. This has been a worldwide trend, but particularly one we have seen in large numbers in South America, perhaps because of the lower numbers of business owners who had websites pre-pandemic, or perhaps due to the long quarantines and lockdowns this region has faced (as we write this Argentina is still in quarantine - the longest in the world). Business owners are no longer taking a wait and see approach to how their business will operate in a pandemic, and are instead being proactive about increasing their online presence, whether they sell clothes, baby items, accessories, coaching services through Zoom, or are restaurant owners looking to to deliveries or click and collect type services. Online shopping has been a huge success for those business owners who have implemented it during the pandemic and is now seen as an absolute necessity for their business to continue to operate during any further lockdowns and quarantines or reduced hours. “eMarketer recently predicted a $1.013 trillion holiday sales season for the retail sector as a whole — only the second season to top one trillion in history (and a 0.9 percent sales increase over last year). A majority of this growth is expected in online sales. Brick and mortar stores are expected to make up 81.2 percent of holiday sales, which is a 4.7 percent decline since last year. “ [source: https://www.entrepreneur.com/article/358912] “It’s difficult to predict if online sales will continue to prevail, or if — whenever the virus is finally under control — consumers will return to their favorite brick and mortar establishments.” [source: https://www.entrepreneur.com/article/358912] Original source/inspiration: https://www.entrepreneur.com/article/358912

Do you have an old Flash website? Did you know that on 31st December 2020, Flash technology will no longer be supported and that your old Wix websites built on Flash technology will be deleted? Make sure you get your Flash Wix website redesigned into html before the end of the year to avoid any disruption to your business and your clients. Get in touch with our team today for a FREE quote for redesigning your Flash website into html on Wix. If you have a Premium plan that ends after December 31, 2020, you will be refunded the existing amount in proportion to how many days remain in your plan. You can assign your domain to any of your HTML sites.

The world is an unsettling place and life as a business owner can be extremely stressful with the uncertainty over local lockdowns and business shutdowns and changes in operating hours with little notice. It can be hard to predict what will happen next week let alone next month, so we've put together some suggestions on how to help your business prepare for the worst case scenario of new shutdowns or lockdowns in your area: - Make sure your business has an online presence so you can operate online if your physical store, office or premises has to close. Make sure you have a website that you can sell your products from, from clothes to food orders, Wix makes online shopping websites easy and fun to setup as well as shop from and are perfect for your customers as they are user friendly and have a separate mobile version of the site so customers can shop or order your food direct from their phones. Need help setting up your Wix website? Get in touch with our team today for a FREE quote! - Make sure you have social media accounts set up - we would recommend at least having Instagram and Facebook as they will allow you to keep your customers and clients up to date with what's going on with your business, from opening hours during lockdown, to new regulations and even special offers you might be running. Don't forget Wix sites can also be linked direct with your Facebook business page now so people can shop your Wix site from your Facebook page through your own Facebook shop (see https://support.wix.com/en/article/creating-a-facebook-shop-in-wix-stores ). You can also now sell products from your Wix site on Instagram too (see https://support.wix.com/en/article/connecting-your-instagram-account-to-your-wix-store ). - Don't forget to post regularly on your social media channels to ensure you keep your customers informed during any shutdowns or changes to opening hours. Pre-scheduling software like Buffer and Hootsuite are great ways to schedule your posts for the week in advance and get analytics on how those posts are doing. - Send out regular newsletters to your customers to keep them up to date with opening hours and special offers as well as how they can order your services/products online - this will help keep any disruption to a minimum and help you maintain your loyal customer base. - Be flexible! Think about how you can continue operating even with shutdowns, lockdowns and changes in operating hours: Staff - can they work from home? Go online - can you move some or all of your operations online so you can continue sales? Payment plans - your clients may need extra help during the pandemic. Think about having special offers, reduced fees if they pay early perhaps or offer them a payment plan where they can pay in instalments. Products - perhaps look at changing/improving your services or products to what your clients need in this climate - Don't be afraid to speak with your bank manager about potential loans or financial help during these uncertain times. At the end of the day, the world is a pretty unpredictable and uncertain place at the moment. No one really knows how the COVID-19 situation is going to go, or when it might end and life get back to a "new normal." But. having a plan in place for lockdowns helps you feel more organised, in control and prepared for the worst case scenario and also allows you to put in place a plan for your staff and keep them informed of your plans. And finally, a phrase to remember: "Tough times never last; but tough people do" - Robert H. Schuller.

We get many client quote requests every day from different sources: our website, social media, our social media channels and word of mouth. To ensure we fully understand a client's website needs prior to an initial phone call, we ask a series of questions, some of which we have listed below. We ask these questions to understand the needs of the website in terms of design, functionality as well as it's intended audience, so we can provide the best service and website design possible. - What do you want your website to do? Do you want to sell something? List services? Get information through a survey/questionnaire/contact form? - If you have a current website, what do you like/dislike about it? - Who is your target audience and what type of clients/customers do you want to attract? - What functionality do you require? - Do you have a design/colour scheme/fonts in mind? If so, please send us examples and links so we can better understand your vision for the site design.

Have you received an email from Wix telling you to upgrade your old Wix store because it is no longer supported? Wix have now extended the deadline to do thus until the 29th October 2020, so that you can save your store order history and product information. It is important that you do this and upgrade to the new Wix Store as old version stores will be made inactive and removed, which will mean that your customers will no longer be able to shop from them and make purchases and your business will stop receiving orders and payments from it. If you have an old store and want to continue selling with Wix, here’s how. Step 1: Download your Product Catalog & Info Step 2: Download your Store Order History To ensure none of your data is lost, download and save your product and order data from your Old Online Store(s) before October 29, 2020: - Only sites with the old version will appear in the site list. - To download the product data, click Get eCommerce Products Data under each site. - Important: Enter each site separately to download the store information from each domain. Step 3: Follow the guide to add the Wix Stores app (Note: You will need to install the Wix Stores app separately for each site using the old version.) Step 4: Now, upload your product catalog.

Vodaphone UK announced last week that it is offering Wix website development to SME customers through its Vodaphone Business Marketplace. If you are a Vodaphone SME customer taking advantage of this service to build your website. get in touch with our team today if you need any help, advice or additional editing or design work. We offer a Wix website editing service at a rate of £50.00 per hour. Contact our team today for a FREE quote.

En TP digital estamos orgullosos de anunciar la expansión y desarrollo de nuestras operaciones comerciales en Latinoamérica y El Caribe. Hemos creado un nuevo y dedicado equipo de diseñadores establecidos en Argentina y ofrecemos desarrollos web en Wix en español y portugués, como así también atención al cliente en 3 idiomas (Inglés, Español y Portugués). Desde finales de Marzo, cuando la cuarentena por el COVID-19 comenzaba en el hemisferio Sur, hemos establecido como prioridad, crecer nuestro equipo para ayudar a los dueños de negocios, instituciones educativas y emprendedores de América Latina y El Caribe, así como a todos los usuarios de Wix de habla hispana y portuguesa para que puedan tener sus negocios activos y funcionales durante esta +época tan difícil para la industria y el comercio, sobre todo en países de América Latina ya que una muy baja proporción de ellos cuenta con presencia online para comerciar. Nuestros fundadores, que al momento de la cuarentena se encontraban en nuestras oficinas de Argentina, observaron de primera mano lo que una cuarentena tan estricta y la mas larga del mundo pueden hacerle a una empresa, a un pequeño negocio y a los que con tanto esfuerzo emprenden en busca de realizar sus sueños y anhelos. Nuestra misión entonces fue clara y supimos que debíamos ayudar a los empresarios, emprendedores, instituciones educativas y comerciales con soluciones económicas para seguir ofreciendo sus productos o servicios de manera remota y así obedecer las restricciones gubernamentales pero sin perder el fruto de tanto trabajo. En el mes de Julio 2020, ya teníamos el equipo conformado y desde ese momento hasta hoy hemos desarrollado más de 30 sitios web para clientes de todo América Latina y El caribe, sumando estos a los más de 400 sitios que hemos desarrollado para clientes de todo el mundo desde el año 2010. TP digital ahora ofrece un amplio rango de servicios para usuarios de Wix en 3 idiomas (Inglés, Portugués y Español) y estamos en contacto constante con nuestros clientes vía email, Whatsapp, Google Meet y Zoom en su idioma local. Nuestra operación en América Latina, España y Portugal ahora ofrece los siguientes servicios: Diseño de sitios web de Wix, Rediseño y actualizaciones de sitios web de Wix, Servicios de edición y solución de problemas a usuarios de Wix, Wix SEO y servicios de Redes Sociales al mejor precio del mercado. No dejes que el COVID-19 detenga tus aspiraciones y objetivos comerciales de este año, en lugar de eso, te ofrecemos maximizar tu presencia online con un increíble y moderno sitio web de Wix y excelentes publicaciones en tus redes sociales para lograr que tus visitantes o seguidores se conviertan en tus clientes! Para saber más sobre cómo te podemos ayudar en TP digital, por favor contacta a nuestro Director para Latinoamérica, Raúl Schweizer y empecemos a trabajar en tu negocio hoy,